The 10+GREEN brand was created with the aim of contributing to the creation and consolidation of an alternative approach to the conventional form of trade through the promotion of concepts such as equity and social justice, sustainable development, respect for people and the environment, education and the growth of consumer awareness; The incentive for fairness and social justice is the marketing of NON-FOOD products that guarantee a fair price to both producers and consumers. In this way, we want to try to support producers, who would be crushed by the logic of multinationals and large-scale distribution, by ensuring that raw materials are purchased at a fair price that allows them to return entirely to production costs and to have an adequate and dignified lifestyle. As far as consumers are concerned, they are protected because the prices of end products will be as affordable as possible, so as to guarantee their distribution to the majority of consumers, thus avoiding the creation of products for the wealthiest.
It is a clear and intuitive signal that helps the consumer in the choice of sustainable products.
Because it is evaluated by a group of technical experts in the various sectors and categories of products and equipment.
10+GREEN is regulated by an ethical code that defines its purpose and is linked to social and environmental values.
Strict regulation defines its characteristics and compares them with product data sheets.