THE BRAND FOR RAW MATERIALS IN AGRI-FOOD WHO DO GOOD TO YOUR HEALTH
The 10+EQUO® is a brand that identifies and values food products and raw materials with a fair supply chain from producer to consumer. It was created with the aim of contributing to the creation and consolidation of an alternative approach to the conventional form of trade, through the promotion of concepts such as equity and social justice, sustainable development, respect for people and the environment, education and the growth of consumer awareness; The aim is also to make producers, growers and breeders pay fairly, giving visibility to their products and supporting them in commercial relations with processing companies and consumers. All this is done without losing sight of the quality of raw materials, because they must be produced in such a way as to guarantee environmental sustainability and consumer health. In order to guarantee these two concepts, restrictions are placed on the methods of production and processing of raw materials, such as the use of agricultural techniques that have a reduced environmental impact and the limitation of the use of food additives in final products.
It is a clear and intuitive signal that helps the consumer in the choice of healthy and sustainable and fair foods.
The evaluation is carried out by a group of technicians expert in ingredients and functional nutrition.
10+EQUO is regulated by a code of ethics that defines its aims and is linked to social and humanitarian values.
Strict regulation defines its characteristics and compares them with food data sheets.